实干出精品

    青岛日力轮胎有限公司，创建于1999年，发展十余载已在国内成功创下“红箭”“元牌”两大精品品牌轮胎。公司凭借先进的技术装备、雄厚的技术力量和完美的质量检测手段获得了国家质量体系CCC认证，并拥有自由进出口经营权。日力诚实守信的经营理念、生产符合标准要求的产品质量方针和科技求精的工作精神促使着这家本土企业快速健康的不断发展着。

    Qingdao Rili Tyre Co.,Ltd was established in 1999, the development of more than ten years has successfully set up the " Red Arrow " 、”YuanPai " two quality brand tires at home .With advanced technology and equipment, strong technical force and perfect quality detection means the company received a national quality system CCC authentication, and has the free  Ex-Import right . The business philosophy of honest and trustworthy,the product quality policy which the productions meet the standard requirements,and the working spirit of the technological refinement to promote the local enterprises to develop constantly.

    近日，我社记者走进了青岛日力轮胎有限公司，在办公室里很荣幸的采访到了日力轮胎董事长刘振清先生。在他的介绍和引领下我们参观了日力轮胎先进的生产线和有序的工作氛围。

    Rencently,our reporter walked into Qingdao Rili Tire Co.,Ltd.We’re honored to interview Mr. Liu Zhenqing-the chairman of Rili Tire in the office.With the introduction of him,we visited the advanced production lines and orderly working atmosphere.

    以下是我社记者与刘振清董事长的采访实录：

Belowing is the interview record between our reporters and the chairman Liu Zhenqing:

1、  我们知道，青岛日力轮胎有限公司的主要产品有"红箭""元牌"牌载重， 轻卡 ，微型，叉车，农业轮胎等共五大系列100多个品种,产品销往全国各地。请您简单为我们介绍一下咱们公司目前的发展情况如何好吗？
As we know,  the main products of Qingdao Rili Tire Co.,Ltd are" Red Arrow"" YuanPai" brand such as truck, light truck, miniature, forklifts, agricultural tires ,the five big series product, more than 100 varieties, products are sold throughout the country.Can you please simply introduce the current development situation of your company?

    日力轮胎有限公司坐落在美丽的胶东半岛，是一家独特的轮胎专业生产企业，只要走在半岛的大路上，谈到红箭轮胎，消费者都有一个美好的印象。在公司的发展中将不断的提升产品质量，使红箭轮胎美誉华夏大地。

Rili Tire Co.,Ltd is located in the beautiful Jiaodong Peninsula, is a unique professional tire manufactures, as long as walking in the road of peninsula , when it comes to the Red Arrows tires, consumers have a good impression. In the company's development we will upgrade product quality constantly, make the red arrows tire reputation in the land of China.

2.      目前，低碳经济、绿色生活已成为世界发展大势，而橡胶轮胎又是一个能耗较大的行业。请问贵公司在响应绿色环保、低碳经济方面采取了那些措施？
At present, low-carbon economy, green living has become a global trend, while the rubber tire is a large energy consumption in industry. Which measures have your company taken in response to the green,low-carbon economy?

    绿色环保、低碳经济是我公司产品科研主调。我们淘汰落后产能，主张使用新科技配方，采用纳米技术，在原有品牌防爆耐磨的基础上将生产绿色环保、低碳经济的轮胎研发技术再上了一个新的台阶。

Green , low-carbon economy is the main theme of our products research.We eliminate backward production capacity, advocate the use of new technology formula,adopt nanotechnology.On the basis of the original brand explosion-proof,tire technology research of the low-carbon economy and green to a new level.

3.      我国汽车工业和高速公路快速发展的同时，交通事故情况却不容乐观，对轮胎的安全性能越来越受到重视。请问在轮胎安全性能检测方面咱们公司都做了哪些措施？
At the same time China's automobile industry and the rapid development of highway, the situation is not optimistic in the traffic accident, the tire safety has been paid more and more attention.What measures do our company in the tire safety testing?

    公司产品质量符合国家标准一致是我们的质量方针，为确保产品质量我公司在2012年聘请国内知名管理咨询大师对质量管理体系进行培训，从首件到流转卡进行了最先进的策划，制定了改进实施措施，通过高级工程师会诊对轮胎的防爆性能、抓地力、防滑度等各项指标进行论证、改进和提高。

    The quality of our products comply with the national standard which is our quality policy.In order to ensure the quality,in 2012 our company hired domestic well-known master of management consulting and let him train on the quality management system. The most advanced planning from the first to circulation cards, improved the implementation of measures by the senior engineer consultation tire explosion-proof performance , grip, non-slip and other indicators to demonstrate , improve and enhance.

4.      您认为企业发展的关键是什么？
Do you think the key to the development of the enterprises?

    质量和服务。质量是公司发展的根本，服务可以为我们制造永久的顾客。

    Quality and Service. Quality is the fundamental of the company's development, the service can make permanent customers for us.

5.   面对竞争激烈的轮胎市场，请您简单介绍一下贵公司的应对措施。
   Faced with a highly competitive tire market , please briefly introduce your company’s response measures.

    轮胎市场竞争激烈，我们坚信秉着诚实守信，为消费者服务，满足客户要求的经营理念，生产客户最适应的、符合标准的产品这一质量方针，不断贴近市场需求，公司就一定可以常态稳定的发展下去，在激烈的竞争市场中占有一席之地。

    The tire market is highly competitive ,we adhere to the business philosophy of “honest and trustworthy,serving for consumers,meeting the customers’ requirements”,and the quality policy of “standards-compliant product quality”.Keeping close to market demand, the company will be able to normal and stable develop in a competitive market place .

6.    贵公司在开发和研究新产品上有哪些独特的理念？

    What are the unique concept of your company on the development and research of new products and research?

    通过十几年的产品结构优化，我们形成了现在的橡胶工业生产和研制基地，在老新科研人员的共同努力和专家的指导下，公司科研人员通过采用新科技、新材料，管理科学化、产品严细化，以打造“红箭”“元牌”精品品牌为目标，为我们的产品创出了新天地。

    Through more than 10 years of product structure optimization, we formed a rubber industrial production and development base , in the joint efforts of the old and new researchers and experts under the guidance of scientific research through the use of new technology , new materials , and scientific management , product strict refinement , " Red Arrow " Yuanpai " to create a boutique brand , created a new world for our products .

7.    请问贵公司近期有什么新技术、新产品问世？并为我们简单介绍一下好吗？

     Does your company have any new technology, new products come out in the near future?Could you pls simply introduce to us?

    通过十几年的科研及追索，公司2011年推出了超深花纹，耐磨、抗载的新产品。产品自投放市场以来，获得了消费者的青睐。

    Through more than 10 years of research and recourse,in 2011 the company launched the ultra-deep tread , abrasion resistance, and upload new products. contained new products. Since the products are put in the market,has won the favor of consumers.

8.    请问贵公司在2012年的计划是什么？要实现哪些目标？

    What’s your plan in 2012?Which goals will you achieve?

    公司2012年计划市场销售比2011年增加30%，达到历史最好，新产品市场认可率达到公司总指标10%。

    In 2012 the company plans market sales increase by 30% than in 2011, reaching a record rate of market acceptance of new products reached 10% of the total indicators .

    时代发展、社会进步，质量和服务无疑是企业生存下去的必备武器，正如刘振清董事长所说“质量是公司发展的根本，服务可以为我们制造永久的顾客”。我们有理由相信质量过关、服务过关的企业定会在这激烈的国内外竞争市场中越做越好。

    Era of development, social progress, quality and service is is undoubtedly the necessary weapons to the enterprise survive, as the chairman Liu Zhenqing said that " Quality is the fundamental of the company's development, the service can make permanent customers for us.". We have reason to believe that the quality of clearance, the companies will cross the border service is getting better in this fierce competition in the domestic and foreign markets .